Digital marketing specialists are responsible for an organization's online marketing strategy. These professionals are in charge of creating marketing campaigns, engaging with the company's audiences on social networks, enhancing user experience, preparing marketing copy, generating qualified leads and monitoring analytics.
Common skills include excellent communication abilities, marketing expertise, writing skills, time management and creativity, Google Analytics, and Google Adwords.
Estimated U.S. wage range:
$50 - $75 an hour
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